John Stroud retired as the Chief Commercial Officer of Chattem, Inc., where he was a senior team member responsible for long-range strategic direction and annual sales/profit targets for $1,400,000,000 retail consumer healthcare business. Managed marketing, sales, and product development. From 1995-2005 Mr. Stroud was the VP of Marketing and R&D, and Quality at Brach’s Confections where he was a senior team member responsible for strategic planning, marketing, innovation and quality of $500,000,000 confections business.
Mr. Stroud is a results-oriented senior executive with extensive expertise in building teams and building businesses. Specific areas of oversight include marketing, new product development, sales, advertising, licensing/contract management, brand positioning, and P&L oversight. Demonstrated competency in driving significant brand and share growth in flat/challenging markets. John help organizations realize forward-thinking innovations and solutions to drive sales and consistently achieve profit/revenue growth.